Senior Product Manager

Perion is a global advertising technology company delivering solutions to the biggest brands and publishers around the globe across search, social media and display, video, CTV, and programmatic DOOH. Home to an award-winning technology solution –– with our unique data-driven AI/ML based technologies, we deliver and optimize hundreds of terabytes of data and billions of events per day. We’re working with dozens of sources to provide a superior experience across screens and platforms, including mobile, video, social and native. Perion is a leading full-stack advertising platform empowering CMOs to seamlessly plan, execute, and measure high-performance campaigns across the open web, connected TV, and walled gardens. Our technology enables brands to deliver precision-targeted advertising at scale while providing publishers with robust monetization solutions. The Opportunity Key Responsibilities Own and evolve our publisher-facing monetization products, from strategic vision through execution and growth Conduct comprehensive market research to identify emerging opportunities and business pain points Develop data-driven product roadmaps that align with company objectives and market demands Collaborate closely with engineering and business stakeholders to build and ship exceptional product experiences Define clear success metrics and KPIs that demonstrate business impact and product performance Lead competitive analysis to ensure our supply-side solutions remain market-leading Qualifications Adtech Expertise: 3+ years of product management experience in AdTech. Supply-side platforms or publisher monetization experience is an advantage Strategic Vision: Demonstrated ability to develop product strategies that drive measurable business outcomes and publisher value Analytical Fluency: Strong quantitative skills with experience defining and tracking product metrics that align with business objectives Technical Understanding: Strong knowledge of the ad tech ecosystem, including real-time bidding (RTB), ad exchanges, supply-side platforms (SSPs), demand-side platforms (DSPs) and data management platforms (DMPs) User Experience: Ability to create intuitive prototypes and collaborate effectively with design teams Experimentation Mindset: Experience designing and analyzing A/B tests Stakeholder Management: Excellence in aligning cross-functional teams and communicating effectively at all levels What Sets You Apart Experience with real-time bidding, auction dynamics, or yield optimization algorithms Understanding of privacy regulations and their impact on the adtech ecosystem Experience working with major SSPs, ad exchanges, or publisher platforms Track record of successful product launches that delivered significant revenue growth Work Environment Hybrid work model with 3 days per week at our vibrant Tel Aviv office Collaborative team environment with direct access to leadership Reporting directly to the VP of Product Management What We Offer Opportunity to shape industry-leading adtech products Competitive compensation package Professional development and growth opportunities Work with a talented team of adtech professionals At Perion, we're building the future of digital advertising. Join us to make a significant impact in this dynamic industry. Offices: Tel Aviv, Israel (IL-TLV);