Senior Strategist, Influencer

About Ogilvy   Ogilvy, part of WPP, has been creating impact for brands through iconic, culture-changing, value-driving ideas since the company was founded by David Ogilvy 75 years ago. It builds on that rich legacy through Borderless Creativity – innovating at the intersections of its advertising, public relations, relationship design, consulting, and health capabilities with experts collaborating seamlessly across over 120 offices in nearly 90 countries. Ogilvy currently https://www.ogilvy.com/ideas/ogilvy-tops-warc-effective-100-creative-100-rankings-third-straight-year as the #1 global agency network for creative excellence and effectiveness by WARC, signifying its ability to deliver creative solutions that drive unreasonable impact for clients and communities. Ogilvy is a WPP company (NYSE: WPP). For more information, visit http://www.ogilvy.com/, and follow us on https://urldefense.com/v3/__https:/www.linkedin.com/company/ogilvy/__;!!FMox2LFwyA!4Z5sYRsQCsdV4dIxzo5cqM97oclKST23C6w0s209mLcXxT5_tuCL0fM31Se_7mxpVA$, https://urldefense.com/v3/__https:/twitter.com/ogilvy__;!!FMox2LFwyA!4Z5sYRsQCsdV4dIxzo5cqM97oclKST23C6w0s209mLcXxT5_tuCL0fM31SccaJbNMQ$,https://urldefense.com/v3/__https:/www.instagram.com/ogilvy/__;!!FMox2LFwyA!4Z5sYRsQCsdV4dIxzo5cqM97oclKST23C6w0s209mLcXxT5_tuCL0fM31SfRZhifmA$, andhttps://urldefense.com/v3/__https:/www.facebook.com/ogilvy/__;!!FMox2LFwyA!4Z5sYRsQCsdV4dIxzo5cqM97oclKST23C6w0s209mLcXxT5_tuCL0fM31ScfS6rLGg$   About WPP WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit http://wpp.com/. About Ogilvy Ogilvy was founded in 1948 by David Ogilvy. David created a culture that deeply respects and cares about its people and clients. Our mission is to inspire people and brands to make an impact and we are committed to attracting, growing, and retaining the best talent in the industry.  About the Role   We are looking for a Senior Strategist, Influencer Marketing to work on a leading beauty and consumer goods brand, and bring social expertise and perspective to an integrated environment. Our new Senior Strategist will work on Social Media Influencer Marketing programs and must have a strategic mindset and deep knowledge in the social media space. We are seeking someone with superior relationship building skills and someone who is a team player.  The position will be responsible for the execution of day-to-day influencer marketing activities on behalf of brands, using influencers as brand advocates, content promoters, and content contributors as well as building deep strategic plans that focus on a melding of creative storytelling + business-driven data results.  What You’ll Do  Collaborate with internal teams and broader IAT to create influencer programs and distribution strategies that align with client goals and objectives  Present campaign strategies, POVs, influencer selects, briefs, day-to-day updates and campaign results to internal teams and client  Oversee research, identification, and relationship management with influencers that help meet brand goals via influencer partnerships supported by SaaS toolbox  Establish and maintain relationships with key contacts within the influencer space while also ensuring that client/agency relationships exist on multiple levels and grow over time  Create and conduct influencer brief for creatives and influencers  Analyze and access campaigns to provide valuable insights and opportunities  Remain on the pulse of influencer marketing trends to ensure creative, maximum exposure  Efficiently and effectively plans and manage influencers at large-scale events  Ensure campaigns are correctly tracking to the campaign budget, inclusive of consideration of SAG  What You’ll Need   Minimum of 4 years of experience in social media influencer strategy and execution; experience in driving talent partnerships  Strategic mindset, deep experience in building out tactical recommendations, and ability to connect brand partnerships with voices who are relevant in culture  Proven ability to develop meaningful influencer relationships that result in authentic story-telling that drive impact  Proven ability to identify relevant influencers and conduct effective outreach  Proven ability to professionally and effectively present to and communicate with clients on a daily basis, building strong relationships  Strong project management skills with attention to detail, including close management of budget and influencer payments  Experience with paid social media in support of influencer campaigns, including working closely with paid social teams or agencies for seamless integration    Proven ability to shepherd the development of legal contracts with influencers, working in partnership with legal teams to negotiate redlines to mutual satisfaction  Experience working with influencer and content management tools  Understands influencer search tools and platforms to assess the effectiveness of an influencer  Understanding of or experience with SAG is not required but a plus  How We’ll Support You  Ogilvy celebrates its people. Fully. Enthusiastically. Unhesitatingly. We’ll empower you with the tools you’ll need to succeed. We’ll give you the autonomy to seek out new paths and better ways of doing things. We’ll support you with colleagues who are experts in their disciplines, drawn from across the Ogilvy network. And we’ll provide opportunities for you to do work of which you’ll be proud, with people you’ll be proud to call your teammates.   At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.  We believe in building powerful teams with purpose - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.  Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve.  This is central to our mantra of Borderless Creativity. Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at accommodations@ogilvy.com. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response. Offices: New York, New York, United States (Ogilvy New York);