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Business Development Representative
US remote full time junior Mar 18, 2026
Skills
About this role
Company Overview:
Our mission at Renterra is to modernize the $80B+ heavy equipment rental industry. Tactically, we've built an end-to-end platform that massively improves the way rental companies run their businesses. We are a fast-growing, venture-backed business that has developed an amazing product and brought it to market with great success in ~4 years since launch.
Position Overview:
We are seeking a highly motivated Business Development Representative (BDR) to join our team and help be an engine for growth following our recent $9M Series A. Your primary responsibility will be lead generation to build our fast-growing customer base and drive revenue growth for Renterra. This role offers opportunities for quick promotion within the company for top performers.
Responsibilities:
Cold Calling:
- Conduct high-volume cold calling to engage potential customers and schedule product demonstrations
- Effectively communicate Renterra's value proposition and address initial inquiries from prospects
- Consistently hit cold calling and demo setting activity metrics
Lead Generation:
- Identify and research potential customers within the heavy equipment rental industry
- Build and maintain a robust pipeline of qualified leads through outbound sales efforts
- Utilize various prospecting methods, including cold calling, email campaigns, and social media outreach
Customer Engagement:
- Qualify leads and understand their rental software needs
- Schedule product demonstrations to showcase the benefits of our modern rental software
- Follow up with prospects to nurture relationships and move them through the sales funnel
Team Collaboration:
- Work closely with the sales team to coordinate meetings and maximize demo attendance
- Provide feedback to the product team based on customer interactions to help improve our offering
Qualifications:
- 1+ years of experience in a sales or business development role, preferably in B2B technology sales
- Strong communication and interpersonal skills, with the ability to engage and build relationships with potential customers
- Self-motivated and goal-oriented, with a proactive approach to lead generation and cold calling
- Ability to work independently and manage time effectively in a fast-paced startup environment
- Familiarity with CRM software and sales tools
- Understanding of the heavy equipment rental industry is a plus, but not required
What We Offer:
- Competitive compensation and equity offerings
- Opportunities for professional growth and quick promotion
- Health, dental, and vision insurance
- Flexible PTO policy
- An inclusive and supportive team culture
- The chance to make a meaningful impact on our business and in our customers' lives
This is a unique opportunity to join an early-stage startup and contribute to its growth trajectory. If you are passionate about revolutionizing an industry with a modern software offering, driving sales, and building relationships with clients, we would love to hear from you.
We encourage individuals of all backgrounds and experiences to apply as we believe a diverse team can drive innovation.