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AI-Driven Social Media Strategist
$4k – $5k/mo Cape Town, ZA remote contract mid 16d ago
About this role
Join Hire Hangar and work with fast-growing global companies while building a long-term, remote career.
JOB TITLE
AI-Driven Social Media Strategist
LOCATION
Remote
TIME ZONE
US Time Zones (EST–PST)
ROLE OVERVIEW
We are seeking an AI-Driven Social Media Strategist to own and scale our social media presence through the strategic use of AI-powered tools. This role is responsible for driving reach, engagement, and brand consistency across platforms by combining social media expertise with data-driven optimization and AI-assisted content workflows. The ideal candidate is both strategic and hands-on, comfortable owning performance outcomes end to end in a fast-moving, digital-first environment.
KEY RESPONSIBILITIES
- Develop and execute a data-driven social media strategy aligned with brand and growth objectives
- Leverage AI tools to ideate, generate, refine, and schedule content at scale
- Own and manage the social content calendar across key platforms (LinkedIn, X, Instagram, TikTok)
- Analyze performance metrics and continuously optimize content using AI-driven insights
- Collaborate with Marketing, Brand, and Content teams on campaigns, launches, and initiatives
- Define best practices for AI usage, tone of voice, and content governance
- Stay current on AI advancements, platform updates, and social media best practices
REQUIRED QUALIFICATIONS
- Proven experience managing social media accounts for a brand or business
- Hands-on experience using AI tools for content creation, optimization, or performance analysis
- Prior remote work experience is non-negotiable, including fluency with remote collaboration tools (e.g., Slack, Zoom, Google Workspace, Asana or similar); candidates must have ideally worked with US or UK-based companies—applications without this experience will not be considered
- Strong understanding of major social platforms, algorithms, and performance metrics
- Ability to work independently and manage end-to-end social media initiatives
PREFERRED QUALIFICATIONS
- Experience in SaaS, tech, or digital-first organizations
- Familiarity with paid social amplification, experimentation, and A/B testing
- Experience defining brand voice, content standards, and social media guidelines
TOOLS & TECHNOLOGY
- AI Tools: ChatGPT, Jasper, Copy.ai http://Copy.ai, or similar
- Social Scheduling & Management: Hootsuite, Buffer, Sprout, or similar
- Analytics: Native platform analytics, Google Analytics
- Collaboration: Slack, Zoom, Google Workspace
PLEASE NOTE
It is crucial that you complete the application form in full. As part of the application process, you will be required to record a video. If your application is successful, you will receive an email confirming next steps—the video is the first step of the interview process. If you do not record a video, we will not be able to consider you for ANY open roles.
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