Social Media Strategist

JOB TITLE: SOCIAL MEDIA STRATEGIST Department: Marketing Location: On-Site — H-12, NSTP, Islamabad ABOUT IMAGINEART We're redefining how the world creates and designs. ImagineArt is one of the fastest-growing GenAI companies in the world. We've scaled faster than most funded startups — with zero outside funding. - $35M+ ARR crossed this year - 100M+ social impressions - Built and shipped our own image generation model, now ranked #3 globally for photo realism No funding. No shortcuts. Just a sharp, driven team building one of the strongest GenAI products in the world — and we're just getting started. If you want to build something that truly matters, work with exceptionally smart people, and grow at a pace most companies never experience, ImagineArt is the place. WHO IS OUR IDEAL CANDIDATE? - Strong understanding of social media algorithms (especially Instagram & LinkedIn) - Ability to think in content systems, not just posts - Obsessed with growth, reach, and engagement metrics - Understands what works and why it works - Can move fast and iterate content based on performance - Clear communication skills and strong execution mindset JOB SUMMARY We are looking for a Social Media Strategist who can own and scale our presence across Instagram and LinkedIn. This is not a "posting" role — this is a growth role. You will be responsible for building strategy, planning content, understanding platform behavior, and executing high-performing content that drives reach, engagement, and brand positioning. KEY RESPONSIBILITIES - Own and execute end-to-end social media strategy - Plan and manage content calendars aligned with growth goals - Deeply understand and leverage platform algorithms (Instagram & LinkedIn) - Analyze performance metrics and continuously optimize content strategy - Manage day-to-day social media handling and publishing - Work closely with design and product teams to create high-quality content - Identify trends, hooks, and formats that can scale distribution - Run experiments to improve engagement, reach, and conversions REQUIREMENTS - Minimum 2+ years of experience in social media, content strategy, or growth - Proven experience managing Instagram and LinkedIn accounts - Strong understanding of content performance metrics (reach, CTR, engagement, retention) - Experience with content planning and scheduling tools - Ability to think both creatively and analytically - Comfortable working in a fast-paced, high-growth environment WHAT YOU'LL GET - Work on a product used by millions globally - High ownership and direct impact on growth - A fast-moving team that values execution over process - Opportunity to scale one of the strongest GenAI brands globally COMPANY CULTURE - Impact: Opportunity to work on innovative AI products like ImagineArt, shaping the future of creativity and user interaction - Team: Be part of a passionate, fast-moving team that values innovation and data-driven decisions - Growth: A culture where learning, growth, and experimenting with new ideas are deeply encouraged