Marketing Technology Architect

WHO WE ARE We are a global IT service company based in Uruguay, serving humans like humans. Our main focus is on providing staffing and delivery team services to companies seeking a strategic partner for their products and services. Our mission is to revolutionize people’s lives through work, individually improving their world and our ecosystem. In 2019, 2020, and 2021, we received the award for being one of the best B2B development companies in Latin America by Clutch and we are ranked number 10 on the list of companies in Argentina by The Manifest. We are also verified as a service provider in Latin America by the Inter-American Development Bank (BID) and we are partners with CUTI. We value people who are collaborative, curious, results-driven, and take ownership. We embrace individuals who want to be themselves, have daily flexibility, grow, learn, and make a difference wherever the opportunity presents itself. KEY RESPONSIBILITIES: PLATFORM CONFIGURATION & IMPLEMENTATION • Lead Cordial platform configuration including account structure, brand-level workspace setup, and user roles for a multi-brand environment • Configure Cordial’s native CDP layer including contact schema design, custom attributes, supplement data collections, and audience segmentation • Build and optimize automated messaging flows: cart/browse abandonment, post-purchase sequences, win-back campaigns, transactional triggers, and lifecycle orchestration • Implement Cordial Edge AI features including Message Insights, Message Assistant, and Price Sensitivity models • Design and execute A/B and multivariate testing frameworks within Cordial’s experimentation engine SFCC INTEGRATION • Configure and deploy Cordial’s SFCC cartridge integration across multi-site storefronts • Map SFCC customer, order, product, and wish list data to Cordial contact and supplement data schemas • Set up and validate both real-time event tracking (browse, cart, purchase) and batch data synchronization jobs • Coordinate with the client’s SFCC team on Business Manager configurations, cartridge path setup, and API endpoint configuration • Ensure integration handles multi-brand site isolation while enabling shared data infrastructure DATA MIGRATION & VENDOR CUTOVER • Plan and execute migration of subscriber lists, suppression files, engagement history, and segment definitions from Bluecore and Attentive into Cordial • Architect the data flow between Amperity (CDP) and Cordial’s native CDP, defining which system owns the golden customer record during and after transition • Manage parallel operations during cutover to ensure zero disruption to email and SMS revenue • Validate deliverability, domain reputation, and sending infrastructure during IP warm-up and migration ENABLEMENT & OPTIMIZATION • Serve as the primary Cordial technical resource for the client’s marketing and CRM teams • Develop documentation, playbooks, and training materials for campaign operations within Cordial • Partner with Cordial’s professional services team to coordinate division of labor and escalate platform-level issues • Establish KPIs and monitoring dashboards for email/SMS deliverability, engagement, and revenue attribution • Advise on Cordial’s AI agent capabilities and MCP integration as the platform evolves REQUIRED QUALIFICATIONS • 3+ years of hands-on experience implementing and/or managing Cordial for enterprise retail or DTC brands • Demonstrated expertise with Cordial’s data architecture: contact management, supplement data collections, event tracking, and audience segmentation • Experience with Cordial’s SFCC cartridge integration or comparable commerce platform integrations within Cordial • Strong understanding of email/SMS deliverability, IP warm-up, domain authentication (DKIM, DMARC, SPF), and sender reputation management • Experience migrating from competitive platforms (Bluecore, Attentive, Braze, Iterable, Salesforce Marketing Cloud, or similar) to Cordial • Proficiency with Cordial’s scripting/templating language for dynamic content personalization • Working knowledge of APIs, webhooks, and data integration patterns (REST, batch ETL) • Experience in multi-brand or multi-site retail environments with brand-level data governance requirements PREFERRED QUALIFICATIONS - Experience with Cordial Edge AI features (Message Insights, Message Assistant, Price Sensitivity). - Familiarity with Amperity, Bluecore, or Attentive platforms. Prior work with luxury or premium - fashion/retail brands. Knowledge of Salesforce Commerce Cloud (SFCC) architecture, Business Manager, and cartridge framework. Experience with Cordial’s MCP interface and agentic AI capabilities. WHAT WE OFFER - Competitive salaries throughout LATAM (USD). - 100% remote work from anywhere in LATAM. - Opportunity to join a collaborative and fast-growing global team. - Daily interaction and close collaboration with international teams, including the US. - A role with high visibility and ownership, where your work directly impacts the business.