Programmatic Advertising Sales Manager (Growth Generalist)

Job Title: Programmatic Advertising Sales Manager (Growth Generalist) Location: Beijing, Shanghai, Guangzhou, or Shenzhen Company: MiQ Department: Sales & Business Development   About MiQ MiQ is a leading global programmatic advertising technology company, specialising in leveraging data science and analytics to deliver intelligent marketing solutions.  Founded in 2010 and headquartered in London, MiQ operates in multiple markets worldwide. Since entering China in 2020, MiQ has been dedicated to supporting Chinese brands in their international expansion, enabling efficient media investment and sustainable business growth.  MiQ China Outbound team leverages leading platforms such as DV360, Amazon DSP and other global technologies, combined with proprietary data and analytics, to deliver full-funnel programmatic marketing solutions   Role Overview  We are looking for a high-potential and versatile programmatic sales professional to join the MiQ China Outbound team, reporting directly to the VP of China Outbound Business.  This is a generalist growth role, not limited to a specific vertical, with core responsibilities including opportunity conversion, prospect development, and internal resource orchestration across MiQ’s global network.  This position is also designed as a future leadership pipeline role, where strong performers will have the opportunity to grow into vertical ownership and team leadership.    Key Responsibilities  1. Opportunity Ownership & Revenue Conversion  Take ownership of inbound and shared opportunities from agency partners and internal channels Drive end-to-end sales cycle from qualification to closing Focus on mid-to-small deal sizes with high conversion efficiency and fast turnaround  Independently manage proposal development, pricing and negotiation 2. Prospecting & Pipeline Development  Proactively build and expand a structured prospect pipeline across China outbound advertisers, including but not limited to: Consumer Electronics (3C)  DTC / Cross-border E-commerce  Travel & Hospitality  Finance and other emerging outbound sectors  Continuously develop new business opportunities through agency and direct client engagement  3. Sales Strategy & Pitch Development  Develop and refine compelling sales narratives and pitch materials  Translate client business objectives into competitive programmatic solutions Support strategic initiatives led by VP, including market mapping and go-to-market planning  4. Programmatic Solution Expertise  Build strong expertise across MiQ’s core programmatic capabilities, including:  Multi-DSP activation (e.g. DV360)  YouTube / CTV / video solutions  Data-driven audience strategy and measurement frameworks  Act as a solution consultant to bridge client needs with MiQ offerings  5. Global Resource Orchestration  Leverage MiQ’s global network to identify and mobilise best-in-class capabilities  Navigate internal processes efficiently to deliver client solutions  Collaborate with AMs, Traders and cross-market teams to ensure successful execution    WHO YOU ARE 1. Skills & Capabilities  Strong understanding of programmatic ecosystem, digital marketing and brand strategy  Ability to independently manage sales cycle and develop client solutions  Solid analytical skills with data-driven decision-making capability  Fluent in both Mandarin and English 2. Experience  3–6 years of experience in digital advertising or programmatic sales  Experience working with China outbound advertisers or agencies preferred Exposure to industries such as 3C, e-commerce, travel or finance is a plus 3. Personal Attributes  Highly self-driven with strong execution capability  Able to manage multiple opportunities in a fast-paced environment  Strong interpersonal skills and ability to build client relationships Strong ambition for long-term career growth  4. Collaboration  Strong cross-functional collaboration skills  Ability to align multiple stakeholders and drive outcomes  Career Development  This role is designed as a core talent pipeline within the team: Short-term: develop into a high-performing sales & solution expert  Mid-term: transition into a Vertical Lead role Long-term: build and lead a dedicated team  Performance in revenue delivery, solution capability and internal influence will be key evaluation criteria. Why Join MiQ Be part of China brands’ global expansion journey Work with cutting-edge programmatic technology Accelerate your career in a high-growth market  Offices: beijing (Beijing); Guangzhou Shi, Guangdong, China (Guangzhou); Shanghai Shi, China (Shanghai); Shenzhen (Shenzhen);