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Marketing Manager, Growth
$120k – $140k/yr New York, US remote full time mid 26d ago
Skills
About this role
The Role
Nift is building a performance marketplace that helps brands acquire new customers through thoughtful “thank-you” gifts delivered to millions of consumers each month. Our marketplace connects leading consumer platforms with brands looking to reach high-intent audiences in moments where customers are already engaged.
We are looking for a Growth Marketing Manager to help us scale how Nift shows up in the market and turn marketing into a stronger driver of revenue, pipeline, and partner growth.
This role sits at the center of marketing, sales, partnerships, and content. You will help turn strategy into execution across events, thought leadership, sales enablement, partner marketing, PR, and revenue-driving campaigns. You will work directly with senior leadership and cross-functional teams to create structure, move work forward. This is a high-impact role for someone who wants to build inside a fast-growing tech company, work close to revenue, and help shape a category.
What You Will Do
Drive execution across high-impact GTM initiatives, including content, events, partner marketing, PR, sales enablement, and revenue-driving campaigns
Help turn marketing into a stronger growth engine by connecting programs to pipeline, meetings, partner expansion, and revenue outcomes
Support event strategy and execution, including target account planning, outreach coordination, briefing materials, run-of-show documents, seller follow-up, and post-event tracking
Partner with Sales and Partnerships to improve outreach, follow-up, account targeting, and in-market activation
Support the development of sales enablement materials, including pitch decks, one-pagers, case studies, event messaging, and follow-up assets
Help scale Nift’s content engine across reports, executive POVs, articles, social content, newsletters, case studies, and campaign materials
Turn one idea, event, insight, or data point into multiple usable assets across channels
Build clear project plans, timelines, trackers, briefs, and workflows that help cross-functional teams move faster
Work closely with creative, content, sales, partnerships, and external partners to ensure work gets shipped on time and at a high bar
Help measure the impact of GTM programs and communicate their impact to the greater team
What You Need
2–4 years of experience in B2B marketing, growth marketing, PR, content marketing, sales enablement, partner marketing, or GTM roles
Experience working in a fast-moving agency, startup, tech company, or high-growth environment
Strong project management skills with the ability to manage multiple workstreams, stakeholders, and deadlines at once
Strong writing and editing instincts; you can draft clear messaging, improve copy, and recognize what makes a story compelling
High business judgment and ability to connect marketing activity to revenue outcomes
Comfort working with sales, partnerships, executives, and cross-functional teams
Ability to take high-level direction and turn it into a clear plan with owners, timelines, and deliverables
Strong attention to detail
A proactive, resourceful, low-ego mindset
Comfort with ambiguity, speed, and changing priorities
Ability to speak up, clarify what is unclear, and move work forward in meetings
Nice To Have
Experience in B2B SaaS, adtech, martech, commerce media, fintech, marketplaces, or performance marketing
Agency experience, especially PR, integrated marketing, or account management
Experience supporting executive thought leadership or senior-leader content
Experience with HubSpot (or similar CRM tool), Google Analytics, organic and paid social channels.
Experience supporting event-led pipeline, partner marketing, or ABM-style campaigns
Experience working with data, insights, or survey findings to build content and campaigns
What Success Looks Like
Sales and partnerships have stronger materials, clearer follow-up, and better support
Marketing programs are connected to revenue outcomes, not just activity
Content and thought leadership move faster and create more market visibility
Cross-functional teams have clearer owners, timelines, and next steps
Senior leadership has more visibility into what marketing is driving and where support is needed
What You Get
Competitive compensation, comprehensive benefits: (401(k) with matching, Medical/Dental/Vision), and we offer full-time employees the potential to hold company equity
Flexible remote work
Unlimited Responsible PTO
Great opportunity to join a growing, cash-flow-positive company while having a direct impact on Nift's revenue, growth, scale, and future success
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