Paid Search Account Manager

About Us  KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at https://www.KINESSO.com Role Description  As Paid Search Account Manager on Intuit, you will be responsible for the strategy and planning of Paid Search activity across EMEA for Quickbooks and Mailchimp. You will be responsible for managing client relationships and the delivery of paid search campaigns with the support of a campaign activation team in the GCC (Global Capability Centre)  Key Responsibilities  Strategic Search Engine Marketing  Establish an understanding of all areas of Kinesso’s expertise and the products/services we can provide to your clients  Contribute to developing new products and ways of working that improve SEM results   Develop an understanding of the various digital media channels (Display, eRetail, Social media) and the role of PPC/SEM  Help to educate the clients on PPC/SEM strategies and tactics; engage clients in the world of digital communications by demonstrating its direct response, creative and brand building abilities  Participate in and learn about social marketing and the impact for our clients  Keep up to date with and lead the testing of new SEM products, including advanced features and beta trials for Google Ads and SA360.   Leadership & Management  Lead the day-to-day client relationship, campaign or project development and execution  Ensure that all client campaigns follow the internal Search process  Provide consistent and effective support to Account Directors / Senior Account Managers and Business Performance Director  Prepare and lead performance review presentations  Lead development of regular results analysis & reporting, recommendations and presentations  Lead meetings and discussions and ensure accurate contact reports are issued within 24 hours  Excellence in Client Service   Work to understand your client’s pressures and internal demands to ensure Kinesso provides the right response at the right time in the right manner  Build an understanding of the client’s business and digital marketing objectives, and develop strategies to help meet those objectives  Effectively set and manage client expectations  Understand individual client needs (on specific projects and beyond) so you can help them be successful in their roles, and to their bosses; ensure clients have the necessary information and materials they need to do their jobs well  Ensure all media schedules, forecasts and recommendations are fit for client and it’s easy for the client to access  Provide counsel to client’s marketing issues and opportunities, engaging Account Director as appropriate  Monitor trade press relating to your client’s business  Monitor your client’s competitors and their activity  People Management   Actively nurture the goal of making Kinesso an enjoyable place for staff to work and for clients to engage with  Develop the skills and knowledge of the Account Analyst through mentoring, supervision and providing feedback on performance   Delegate the appropriate tasks and the appropriate amount of tasks to ensure an acceptable workload  Keep Business Performance Director informed of Account Analyst  development and performance  Identify opportunities for Account Analyst to take ownership of tasks or projects to develop and grow  Desired Skills & Experience  You must have search marketing experience, responsible for planning and managing campaigns across Google Ads and Microsoft Advertising (Bing)  Experience managing large budgets and delivering strong results for large brands across multiple markets and product types  It would be great if you have experience with e-commerce performance using third party bid-management tools eg. Marin, Kenshoo and SA360  Experience managing PPC campaigns across multi-account MCCs  Be a trusted, knowledgeable source of information and developments in search marketing  Communicate effectively at all levels, both up and down  Strong client-facing skills: understanding client needs, maintaining relationships, building partnerships  Strong commercial skills   Able to work in high pressure environment and resolve client issues  Analytical, yet operate strategically, with understanding of the ‘big picture’    ‘Hands-on’ approach to operations: Plans, assigns and directs work, time, material, people  Attention to detail  Work with an attitude of ‘it’s up to me to make it happen’  Employee Transparency  At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands are an equal-opportunity employer committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.  Please reach out to Ninette at mailto:ninette.desousa@mbww.com, if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application. THE PERKS  We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:   Flexi–leave, with 25 days annual leave to be taken as minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year   Free breakfast and free lunch   Early finish Fridays  Core Hours (Mon-Thurs, flexible start/finish times)    Retail discounts  Electric vehicle salary sacrifice car scheme  Wellbeing programme, including Headspace & flu jabs  Interest free season ticket loan   Paid time off for Volunteering   Group Income Protection   Life Assurance   Private Medical Insurance or Health Cash Plan (dependent on level)   Group Personal Pension Plan with matched contributions from 3-6%   Generous Parental Leave & Pay    Independent mortgage advice   Financial education   Employee Assistance Programme   Free eye tests   Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more! Offices: London, England, United Kingdom (London);